What you provide
Your existing materials. Website copy, decks, style guides, past campaigns. In the first week we turn these into the brand files every agent reads: voice, positioning, audience, product facts, competitors, keywords, a content playbook, and a style guide. You review and approve them before any agent runs against them.
Product facts. Numbers, features, pricing, and claims you stand behind. Agents quote this file directly, so it has to be right. Anything we cannot confirm is marked for you to check rather than guessed.
Data access, if you want reporting. Connect your campaign data sources for the weekly report. Content-only engagements skip this.
What you get
Every week:
- A weekly report: what shipped, how it performed, and an SEO pulse.
- A content calendar: upcoming pieces and where each one is in approval.
- The evidence log: every agent action, what it read, and why.
On request:
- Blog posts, LinkedIn posts, threads, and carousels
- Competitor analysis
- Campaign plans with a brief for each piece
- Repurposed versions of existing content for other channels
You also get a Slack channel where Clembot posts what it is doing and answers questions about the work. A Notion workspace for the calendar and reports is available if your team already lives in Notion.
How approval works
Every draft waits for a person. When you approve one, it appears in the scheduling tool as the actual post, rendered the way it will look on the platform. You can change it, hold it, or release it. Nothing is published without your approval.
Onboarding
Week 1: brand files. We read your materials and draft the brand files. You approve them before anything runs.
Week 2: first real work. A weekly report and two content pieces, on your actual brand.
Week 3 onward: ongoing. Agents produce, you review and approve. Your part is editorial, not mechanical.
What stays with your team
- Approval of everything that is published
- Strategy and positioning
- How your voice and brand change over time
- Relationships, outreach, and partnerships